Dependent upon the end goal, choosing the right social media tools can be tricky. With so many readily available at your fingertips, the world becomes your oyster with a pearl found within every tool. Defining strategic goals prior to using these landscapes to manage multiple profiles to streamline and consolidate efforts leaving more time to focus on putting your organization, or self, on the social map. Leverage your social media management by using two of the top rated social media tools reported below.
Sprout Social works to measure reports and provide analytics, monitor and engage with others in social conversations, and to plan or schedule posts on various social platforms. What sets the stage for this tool is that it harnesses the belief that customers and businesses should engage freely with options to enhance the levels of engagement. For example, according to Kenneth Waldman’s perspective on Social Media Examiner, “you can see the profiles attached to your account and the team members who are helping you manage these networks. Looking left allows you to get insight into audience demographics and trends on your account, detailing interactions and impressions you’ve made during the past day or week.
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See which social media profiles are connected and add other team members to help you manage your accounts” (Waldman, 2016). Follow the Social Media Examiner on Twitter @SMExaminer.
Another great aspect of this tool is you can begin to use smart words to capture what is trending. Following mentions and creating content to engage conversations through this tool can be tested out free of charge for a trial period with Sprout Social. Have questions, take to Twitter and ask the support team by clicking #SproutChat.
Making social media marketing a breeze, Everypost connects all platforms to allow for easy management of social media accounts. With a simple interface, users can view a dashboard that you can pull visual content from these platforms you manage. Much like the social media management tool Klout, you can content to reach audience members when traffic patterns of usage are highest. With five different pricing plans available for purchase, you can choose the correct plan for your needs. Also with a complementary plan, beginners are welcome to join to discover the wonder of Everypost.
Waldman, K. (2016, April 18). 5 Social Media Management Tools to Save Time: Social Media Examiner. Retrieved November 20, 2016, from http://www.socialmediaexaminer.com/5-social-media-management-tools-to-save-time/